Creating the poster

Poster- Final

Poster Deconstruction

Our poster deconstruction

Poster Genre research

Most dystopian genre posters have a very dark colour palette and don't show very much other than maybe one of the main characters. All the posters I looked at seemed to be very similar in the style of them, they all included a white text of the title and some of them had the main actors name also in white. The fact that they are on a black background makes them stand out and appear obvious to the audience. The two posters below are some of the posters that we got inspiration from for our final poster. They all create a mystery and don't portray much about what the film is going to be about or what will happen.

I asked a few people what they would expect of a dystopian poster and what it could include, and this is what they came up with:

• "Would have a dark colour scheme and cold tones to create mystery"
• "A lack of vitality and colour"
• "Showing conflict"
• "Sad facial expressions"
• "Lack of empathy and feeling"
• "Destruction and things falling apart"

This research will help us to come up with a poster that is suitable to our genre and what the audience would expect from it. We will try to incorporate the different aspects of a typical dystopian poster to create a professional and appropriate poster.  

Minimalistic vs Traditional poster

Posters attribute promotional and aesthetic value to films. The primary goal of the film poster is to 'sell' the film. They are prominently displayed on billboards, in cinemas and often on public transport such a buses. The location of the film poster is always in correlation to the target audience. 

Traditional posters:

• Will appear to be eye catching and clear as to what the film is.
• The protagonist and sometimes the antagonist will be positioned as the focal point
• Consistent colour palette to make the poster more appealing to look at
• Film title 
• Possibly a tagline
• Release date and promotional information.
• Reviews and ratings 
• Leading actors, director and production company. 

Minimalist poster:

• Very limited colour palette used, often being restricted to two or three colours. 
• Relies on iconography to convey film's title.
• Often simple and easily recognisable.
• Focuses more on the aesthetic value of the film.
• Possibly a tagline 
• Sometimes actors' names 
• Most films don't have a minimalistic poster